Peel Co-founds Belgian Chapter of Service Design Network

“Congratulations – application approved!” is what we recently got in our mailbox from Eloise Smith-Foster, Chapter Manager of Service Design Network (SDN).

SDN is an international non-profit organisation that promotes Service Design because it passionately believes that Service Design is the key to future social and economical success. Their mission is to grow the market for Service Design – commercial and public – and enable opportunities for members to create better and more human services worldwide. Currently, SDN has 22 international chapters, around 900 professional members and more that 33.000 followers!

A short while ago, Peel joined forces with the Product Development department of the University of Antwerp and Knight Moves, another company active in Service Design. We all shared the impression that Service Design practices are rather fragmented and consequently not very notable in Belgium. Since there was no SDN chapter in Belgium yet, we decided to jointly prepare our application. And now, few weeks later, we received the go ahead!

What's in It for You?

Great! But what’s in it for you?

As a Peel customer:

• Benefit from internationally recognized best practices and know-how when you engage us for service design.
• Join us at regular chapter events to find out how other organizations are applying service design to improve and innovate their service offering, and share your own experience.

As a service designer:

• Become a member and join other practitioners at our chapter events and share your vision, expertise, and of course a drink or two. Present your case, and you could win the prestigious international SDN Service Design Award!
• Enjoy the higher visibility and awareness of service design that the chapter promotes in Belgium.

You can find our chapter on the Service Design Network, and join the community.

By Jenthe van Gastel